International Advertising

Advertise in Oslo

Advertise in Oslo with One Day Agency

Engage With Forward-Thinking Consumers in Norway With Oslo Advertising

Oslo, the capital and biggest city in Norway, is a diverse metropolitan region with a population of over one million, extending to more than 1.7 million people in the broader area – and is one of the fastest-growing cities throughout the whole of Europe.

For brand advertisers, Oslo’s strong reputation as a progressive city with exceptionally high living standards has attracted a growing audience of young professionals and families, alongside businesses and investors who want to appeal to this affluent and technically savvy consumer base.

While Norway isn’t often thought of as a high-demand destination, the strength of the economy and financial stability mean that Oslo has rapidly become a premium space for high-end promotions and luxury brands, with numerous billboards, digital screens and transit displays dotted throughout this busy cityscape.

Why Advertise in Oslo?

Oslo's population soars in both winter and summer, with over 3.4 million visitors heading to museums alone. As many as 1.44 million international travellers arrive in the city during the warmer summers and many more in the winter season, when guests travel via Oslo to see the Northern Lights.

As the central hub for business, finance and tourism in Norway, Oslo is packed with cultural attractions and forms the primary entry point into the more rural areas in the country, with an out-of-home advertising market that has grown 2.5% in just 12 months.

Norway’s living standards mean that many residents have higher-than-average disposable incomes. In a culture that focuses on quality, sustainability and authenticity, brands can use this to their advantage, gaining impressions from wealthy, discerning audiences who are most interested in value over cost.

Why One Day?

One Day is an integrated advertising and marketing agency with years of experience helping brands break into smart, sustainability-driven markets. Our teams help brands communicate their offerings and messages directly to engaged audiences in some of the highest-demand and most unique out-of-home destinations.

We create full-funnel strategies that span digital, classic outdoor, and interactive out-of-home marketing, giving brands an opportunity to position themselves as innovative companies with whom Oslo audiences will want to do business.

Advertise in Oslo: Key Formats

Latest Out-of-Home Campaigns.

See below our selected work in media planning and buying, click or tap to view.

Technology Services - International OOH Campaign

FMCG - Out-of-Home Campaign in Ireland.

Non-Alcoholic Beer - Out-of-Home Campaign & TV

Meet the Media Planning Team

Klaudia

Head of Department

Shelby

Media Planning & Buying

Scott

Media Planning & Buying


“Oslo is a gateway to the Nordic market—home to a tech-savvy, affluent audience and a cityscape built for standout outdoor campaigns. At One Day Agency, we connect brands with high-impact inventory across key zones: from central station domination and digital transit hubs to premium placements in retail, cultural, and waterfront districts. With strategic planning and full-service execution, we help brands leave a lasting impression in Norway’s capital.”

Ricardo Seixas, Founder and CEO, One Day Agency

Frequently Asked Questions.

  • If your goal is to engage with as many people as possible, we often suggest billboards. A full-height, large-scale billboard can be erected overhead and positioned around city squares, shopping centres, and transit hubs that have tens of thousands of people passing by every day.

    Oslo Main Station is the primary hub for travellers and commuters and is a high-demand advertising destination with local and long-distance train services connecting Norway with Sweden and Europe. Oslo City also has several billboards around the shopping malls, pedestrianised areas, and main streets.

    Marketing close to and around tourist attractions like Mount Floyen and the funicular railway also generates significant impressions. Brands can tailor their messaging and promotions during peak periods to attract interest from those heading out to the hiking trails or to see the Northern Lights in the winter.

  • Digital screens are available in varied sizes and locations and, in effect, work like a classic billboard but with the functionality to rotate messages or update the display in real time to improve context and relevance.

    Oslo’s digital infrastructure is significant, with digital advertising placements available throughout the Oslo Metro in trains and stations, bus and tram networks, and shopping malls and city centres.

Full-funnel Advertising Agency

What our clients are saying…

  • Codorníu Raventos - International Brand Manager Europe & Asia

    “About Nielsen data: It is once again very positive for us because while the category fell by 11.6% in value, and the cava category decreased by 5.6%, we are once again the green dot in the data, growing vs. the previous year's and increase of market share. These results are clearly related to the MKT campaigns during April and July. So, once again, thank you very much for your wonderful support. We are achieving great things in the UK thanks to these impactful marketing campaigns.”

  • Mark Hodson, VP of Marketing at UNiDAYS

    "Freshers is such a pivotal moment for UNiDAYS. As the UK's leading student platform, working with a tried and trusted team was key. We've found that in One Day. Their professionalism and unique approach to measuring effectiveness and incrementality is truly exceptional".

  • General Manager, Itchy Baby Co

    “We needed a digital agency that rocks the pants off it in the social & digital space that was fast, flexible, insightful and fun. Critical for us was someone that was responsive, really understood paid digital, and had the ability to make short, sharp, quick creative ads. One Day is that Agency. We are extremely excited to see what 2021 brings working with the talented team as we launch into the UK.”

  • Gurveer Chana, BigCommerce's Demand Generation Manager

    “It was an incredible experience partnering with IDA agency. We handed them a strict budget, and they met it and exceeded our expectations. Their professionalism, creativity, and unwavering support were instrumental in our campaign’s success. From designing ad t picking locations and strategies, the were with us every step of the way, and we couldn’t be happier with the results.”

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