International Advertising

Advertising in Toronto.

Advertise on Billboards Toronto

Expose your brand to Canada's Hub of Innovation and Opportunity.

Toronto’s vibrant urban landscape offers numerous prime locations for billboard advertising, from the bustling Yonge-Dundas Square to major thoroughfares like the Gardiner Expressway and Bloor Street. 

With a population of over 3 million in the city and 6 million in the entire region, Toronto is great place for exposure. The city’s diverse and dynamic audience, coupled with its high volume of foot and vehicular traffic, makes Toronto an ideal setting for impactful billboard advertising.

As a leading media buyer, One Day can connect you with Toronto audiences through strategic and effective advertising campaigns that leverage the city's most high-traffic and iconic locations.

Why Advertise in Toronto?

Toronto advertising is accessible to companies of all sizes.

  • Toronto is Canada's largest city, with a population of over 3 million people, making it a bustling metropolitan area with a high density of potential customers.

  • Toronto is Canada's economic powerhouse, contributing to 20% of the national GDP (view source).

  • Toronto attracts over 27.5 million visitors annually, including 10 million overnight visitors.

  • The median household income in Toronto is approximately CAD 78,280, with a significant portion of the population earning higher incomes.

How One Day Agency can help.

At One Day Agency, we help companies navigate the complexities of advertising in Toronto, reaching Canada’s diverse and sought-after audiences. With our extensive experience, we assist in selecting the best locations and formats to ensure maximum visibility.

We focus on creating messages that connect with Toronto's vibrant and varied population. With our all-senior, integrated team, strategic insights and strong relationships with media owners, we make sure your brand stands out in the bustling city environment and connects meaningfully with the millions of people who move through Toronto daily.

Toronto Billboard Advertising Formats


Latest Out-of-Home Campaigns.

See below our selected work in media planning and buying, click or tap to view.

Technology Services - International OOH Campaign

FMCG - Out-of-Home Campaign in Ireland.

Non-Alcoholic Beer - Out-of-Home Campaign & TV

Meet the Media Planning Team

Klaudia

Media Planning & Buying

Laurence

Media Planning & Buying

Scott

Media Planning & Buying


“Toronto’s bustling streets and diverse neighbourhoods offer prime opportunities for out-of-home advertising. Our skilled team knows how to leverage the city’s vibrant atmosphere to create impactful campaigns that resonate with Toronto’s dynamic audience.”

Ricardo Seixas, Founder and CEO, One Day Agency

Ricardo Seixas, One Day Agency, Founder and CEO

Frequently Asked Questions.

  • Some of the best places for billboards in Toronto include:

    • Yonge-Dundas Square: Often referred to as Toronto's Times Square, this area is a bustling hub with high footfall and numerous digital and traditional billboards.

    • Gardiner Expressway: A major motorway that sees heavy daily traffic, making it a prime location for large-format billboards that reach commuters.

    • Bloor Street: A busy commercial street that offers excellent visibility to both pedestrians and drivers in an affluent shopping district.

    • Yonge Street: One of Toronto's longest and busiest streets, providing numerous strategic points for billboard advertising.

    • Queen Street West: Known for its trendy shops and vibrant arts scene, this street attracts a diverse and dynamic audience, perfect for targeted advertising.

    • The Don Valley Parkway: Another key motorway with high traffic volumes, ideal for reaching a wide audience with impactful billboard displays.

  • The cost of renting a billboard in Toronto varies widely depending on factors such as location, size, and duration of the campaign. Prime locations like Yonge-Dundas Square and high-traffic areas like major highways tend to be more expensive compared to less central locations. Digital billboards typically cost more than traditional static ones due to their dynamic content capabilities. For a detailed quote tailored to your specific needs, get in touch with the billboard advertising team at One Day today.

  • Brands that thrive in Toronto leverage the city's diversity, economic strength, and vibrant culture.

    Technology and Innovation: Tech brands excel due to Toronto's robust tech community and educated, tech-savvy population, making it ideal for smart devices, software, and innovative apps.

    Retail and Fashion: Fast fashion and luxury retail brands perform well in busy shopping districts like Queen Street West and the Eaton Centre, catering to diverse consumer needs and desires.

    Food and Beverage: Toronto's multicultural population appreciates diverse cuisines, making it a prime market for local and international food brands, from casual dining to high-end restaurants.

    Financial Services: As Canada’s financial capital, Toronto offers a large and affluent customer base for banks, investment firms, and fintech companies.

    Health and Wellness: The city's residents value health and fitness, creating strong demand for fitness centres, organic food products, and wellness apps.

Full-funnel Advertising Agency

What our clients are saying…

  • Codorníu Raventos - International Brand Manager Europe & Asia

    “About Nielsen data: It is once again very positive for us because while the category fell by 11.6% in value, and the cava category decreased by 5.6%, we are once again the green dot in the data, growing vs. the previous year's and increase of market share. These results are clearly related to the MKT campaigns during April and July. So, once again, thank you very much for your wonderful support. We are achieving great things in the UK thanks to these impactful marketing campaigns.”

  • Mark Hodson, VP of Marketing at UNiDAYS

    "Freshers is such a pivotal moment for UNiDAYS. As the UK's leading student platform, working with a tried and trusted team was key. We've found that in One Day. Their professionalism and unique approach to measuring effectiveness and incrementality is truly exceptional".

  • General Manager, Itchy Baby Co

    “We needed a digital agency that rocks the pants off it in the social & digital space that was fast, flexible, insightful and fun. Critical for us was someone that was responsive, really understood paid digital, and had the ability to make short, sharp, quick creative ads. One Day is that Agency. We are extremely excited to see what 2021 brings working with the talented team as we launch into the UK.”

  • Gurveer Chana, BigCommerce's Demand Generation Manager

    “It was an incredible experience partnering with IDA agency. We handed them a strict budget, and they met it and exceeded our expectations. Their professionalism, creativity, and unwavering support were instrumental in our campaign’s success. From designing ad t picking locations and strategies, the were with us every step of the way, and we couldn’t be happier with the results.”

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Get in touch today.

Toronto Advertising and Media planning.