Local Advertising

Advertising in Bristol.

Advertise in Bristol

High-Impact Advertising Campaigns Throughout Bristol and the Southwest

One Day Agency helps brands build local awareness in Bristol through outdoor advertising campaigns across billboards and transport networks.

Bristol has long been a high-demand city for advertisers, with a diverse, multicultural and vibrant atmosphere that attracts thousands of visitors, professionals and businesses. Developments in recent years, such as the ultra-modern Cabot Circus, have transformed the layout of the city centre and driven fresh interest and investment, creating a great backdrop for brand marketing.

Bristol's population is estimated at 494,400 – making it the largest city in the South West. Its contemporary commercial sector is focused on aerospace, electronics and creative media, particularly around the lively docklands.

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Why Advertise in Bristol?

Bristol is one of the UK's most-visited cities for tourists and international visitors. With an eclectic mixture of attractions and landmarks, it appeals to almost every demographic. The success and notoriety of Banksy, the Bristol street artist, is just one example – with countless museums, theatres, art galleries and over 400 parks and open spaces.

Brands can leverage premium placements to communicate with their ideal audience. This could mean using billboards and retail marketing around the affluent Clifton Village, positioning themselves in the quirky, historic St Nicholas Market or targeting the city's large student population – with 38,000 students at UWE Bristol and over 30,000 at the University of Bristol – in areas like Gloucester Road and Stokes Croft.

Newer and established brands, services and organisations can also combine tactical multi-channel campaigns. By doing so, they can interact and engage with the region’s 957,000 international visitors per year or tap into the booming nightlife and retail scenes and improve brand awareness and familiarity.

How One Day Agency can help.

One Day's experienced creative, marketing and strategy consultants work with brands looking for the right formats, opportunities and campaign themes to get their messaging across. Work with us to tap into our years of experience in media buying and planning in the European Green Capital City.

With a specialism in outdoor advertising campaigns, we design and implement immersive OOH, digital and online advertising that captures interest and delivers maximum exposure in major cities such as Bristol.

Our Work

Bristol Advertising Formats

Billboard Advertising In Bristol

Well-positioned billboards can have a remarkable impact. They use graphics, concise propositions and wording to show what your brand is offering and incentivise viewers to engage with your products or services.
Large-scale billboards in popular spots such as the shopping districts in Broadmead, the Horsefair and the Haymarket perform incredibly well. More targeted placements are available throughout the city based on your audience demographic.

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Bristol Public Transport Advertising

Extended dwell times, a captive audience and high usage of public transport in Bristol make this a great place to advertise your brand – especially with strict limitations on cars driving into the city centre.
Placements on buses, park-and-ride schemes, the Metrobus system and around the busy train stations at Parkway, Temple Meads and Bedminster are exposed to thousands of travellers every day. Bus shelter adverts are also placed around high-visitor areas, including Clifton and Whiteladies Road.

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Digital Billboard Advertising in Bristol

Anamorphic, 3D and video billboard advertising is a great way to maximise awareness of time-limited events, promotions and offers. Dynamic displays can adjust based on data points including footfall and congestion.
Digital advertising placements in major shopping areas, including Cribbs Causeway and close to the University of Bristol, help incentivise audience reactions by advertising nearby goods or offers.

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Student Advertising in Bristol

Services and events designed for younger demographics are ideal for advertising campaigns centred around universities, campuses and hotspots. Thousands of students socialise, study and travel through these areas every day.
Options like static roadside and retail billboards, advertising on buses and shelters, and street-level panels that become part of the city landscape all produce excellent results. Learn more about our student marketing campaigns.

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Digital and PPC Bristol Advertising

Digital paid and social campaigns can support and improve the traction and frequency of exposure that out-of-home and billboard campaigns achieve. This ensures your messaging is consistent and gets across your brand image and key communications.
Our campaign consultants regularly create multi-channel advertising campaigns based on market research, consumer demographics and precise targeting to ensure that paid-for ads reach the right audience.

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Event and Festival Advertising in Bristol

Bristol hosts major annual events that attract large, engaged audiences – from the Bristol International Balloon Fiesta and the Harbour Festival to St Paul's Carnival and Upfest, Europe's largest street art festival.
Event sponsorships, pop-up activations and temporary OOH placements around these events offer brands the chance to reach thousands of visitors in a short window. It's a great way to create buzz and build brand awareness in the city.

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Latest Out-of-Home Campaigns.

See below our selected work in media planning and buying, click or tap to view.

Technology Services - International OOH Campaign

FMCG - Out-of-Home Campaign in Ireland.

Non-Alcoholic Beer - Out-of-Home Campaign & TV

More OOH Case Studies

Meet the Media Planning Team

Klaudia

Head of Department

Shelby

Media Planning & Buying

Scott

Media Planning & Buying

Meet One Day Team

“Bristol’s creative spirit and thriving urban landscape offer a perfect backdrop for impactful out-of-home advertising. Our team excels at capturing the essence of this vibrant city, crafting campaigns that engage and resonate with Bristol’s diverse and energetic audience, making your brand impossible to ignore.”

Ricardo Seixas, Founder and CEO, One Day Agency

Frequently Asked Questions.

We create advertising campaigns for businesses of all sizes – from start-ups looking to break into competitive sectors to long-standing organisations, public sector bodies and charities.
If your campaigns are customised to your business and use high-profile placements in the right locations, there is an excellent chance the returns on your advertising investment will exceed your expectations and elevate your brand profile.
The formats and placements we recommend may depend on your campaign budget. We can also tailor our suggestions to optimise returns without overspending.
Combining several advertising placements or using the same creative in selected locations can improve familiarity with your brand – the same viewer may be exposed to your advertising numerous times or on a daily basis.
The advantage of a cross-platform campaign is that your brand messaging is repeated, solidifying recognition. Your audience is more likely to consider your brand a trusted, credible provider of any product or service you wish to advertise.
Billboards along busy routes such as the M32 motorway and the A38 offer extensive exposure to commuters and travellers. City centre locations like Broadmead and Cabot Circus attract a diverse audience, including shoppers and tourists.
Bus shelters and transit advertising are also excellent options. Bristol's comprehensive public transport network means ads on buses and at bus stops reach a wide audience. High-traffic areas such as Temple Meads railway station reach both local residents and visitors.
Digital advertising screens in high-footfall areas are equally impactful. Locations like the Harbourside, the University of Bristol and major shopping centres such as The Galleries and Cribbs Causeway are ideal for digital OOH.
Finally, advertising at local events and festivals – such as the Bristol Balloon Fiesta and the Harbour Festival – targets specific demographics and builds strong local brand awareness.
Costs vary depending on format, location and campaign duration. Billboard advertising in Bristol typically starts from around £200 per two-week cycle for smaller 6-sheet placements, with 48-sheet and 96-sheet billboards in premium locations costing more.
Bus advertising, shelter panels and digital screens each have different pricing structures. Contact One Day for a tailored quote based on your objectives and budget.
We're an all-senior team with years of experience in planning and buying outdoor advertising across Bristol and the Southwest. We handle everything from format selection and creative design to campaign management and reporting.
Whether you need a single billboard or a multi-channel campaign across the city, we'll put together a plan that works for your brand and your budget. Get in touch to discuss your Bristol advertising options.

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About Us

What our clients are saying…

Codorníu Raventos - International Brand Manager Europe & Asia

“About Nielsen data: It is once again very positive for us because while the category fell by 11.6% in value, and the cava category decreased by 5.6%, we are once again the green dot in the data, growing vs. the previous year's and increase of market share. These results are clearly related to the MKT campaigns during April and July. So, once again, thank you very much for your wonderful support. We are achieving great things in the UK thanks to these impactful marketing campaigns.”
Mark Hodson, VP of Marketing at UNiDAYS

"Freshers is such a pivotal moment for UNiDAYS. As the UK's leading student platform, working with a tried and trusted team was key. We've found that in One Day. Their professionalism and unique approach to measuring effectiveness and incrementality is truly exceptional".
General Manager, Itchy Baby Co

“We needed a digital agency that rocks the pants off it in the social & digital space that was fast, flexible, insightful and fun. Critical for us was someone that was responsive, really understood paid digital, and had the ability to make short, sharp, quick creative ads. One Day is that Agency. We are extremely excited to see what 2021 brings working with the talented team as we launch into the UK.”
Gurveer Chana, BigCommerce's Demand Generation Manager

“It was an incredible experience partnering with IDA agency. We handed them a strict budget, and they met it and exceeded our expectations. Their professionalism, creativity, and unwavering support were instrumental in our campaign’s success. From designing ad t picking locations and strategies, the were with us every step of the way, and we couldn’t be happier with the results.”