News, Blog and Socials.
Follow for more on our
social media channels.
How to scale your brand on digital channels.
There are plenty of ways to scale and grow a brand but for this post, we’ll be focusing on brands that want to explore it on digital channels. Straight to the point: the most important aspect of scaling is funnel split, its visibility and setting econometrics and KPIs, for each funnel stage. We’ll explain.
Press Release: One Day Agency launches Codorníu Cavas from the largest organic cava producer in the world.
The Manchester-based advertising and marketing agency One Day Agency has been appointed in a competitive pitch to promote the Spanish Codorníu Raventos’s Winery and its 150th anniversary of Cava production.
What is the future of Print Advertising?
Its one of the oldest tricks in the book. But it’s no secret that print media has had a rocky couple of decades.
Today, we’re evaluating the present state of print advertising so that we can begin to understand its future in 2022 and beyond.
The ultimate guide to In-Game Advertising
In-game advertising is one of today’s most powerful marketing tools—connecting brands with massive, engaged audiences inside the games they love. Here’s how it works, why it matters, and how major brands are winning with it.
How to create the perfect Mother's Day Ad campaign.
Mother’s Day isn’t one-size-fits-all. From co-parents to grieving buyers, today’s audiences are complex and emotionally driven. In this guide, we break down how brands can build inclusive, powerful Mother’s Day campaigns that connect meaningfully and convert authentically.
The best and worst shoppable content platforms in 2022
We’ve all heard of shoppable content.
In 2022, more and more social media channels are adapting to allow brands to post their own creative shoppable content.
So, of course, we began to wonder… Who did it best?
The ultimate guide to In-Game Advertising.
Did you know that in 2020, a phenomenal $165 billion was spent on games?
In-game advertising gives advertisers the opportunity to reach their target audience in new, exciting ways.
Here’s how.
How Facebook Advertising is changing. Your ultimate Facebook Ad guide.
Facebook, now living under the umbrella company Meta, was first created by Mark Zuckerberg in 2004. A lot has changed since then.
But besides its name, what other changes will consumers and advertisers see happen, and what options are there for brands looking to harness the power of Facebook advertising?
How to advertise on SnapChat
Snapchat might not dominate headlines like TikTok or Instagram, but with 400M+ daily users—mostly under 35—it’s a hidden gem for advertisers. In this guide, we break down how to advertise on Snapchat, the formats that work, key advantages, and why it’s time to rethink your paid social mix. Featuring expert insights from our Paid Social team at One Day Agency.
Changing the narrative – how Valentine’s Day ads are changing
With more of us feeling unrepresented in Valentine's Day ads and questioning it’s relevance in the 21st century, the narrative around Valentine's Day must shift in order for advertisers to recapture the magic of the holiday and reach wider audiences.
Here's how advertisers can raise their Valentine’s Day campaign game.
Explore All of Our Content.
Get in touch!