Bus Stop Advertising and Bus Shelter Advertising

The sheer scale of billboards makes them a key consideration for increasing brand visibility. Expand your brand’s exposure by reaching a wide audience in locations relevant to you. They also offer opportunities to fully customise your ads. One tire company made the most out of this option by creating two consecutive billboards that worked together to tell a story. The first that would be seen by motorists featured an archer firing an arrow, further down the road drivers would then pass a billboard with an illustration of a tire punctured by the arrow with the tag line “drive up to 50 miles after a puncture”. This was an engaging use of customisations and performed like ‘scheduled’ ads, something that is often only associated with digital.