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How Platforms Will Separate Human And AI Content In 2026
As AI-generated creators become harder to distinguish from real people, platforms are approaching a breaking point. By 2026, the creator economy will be forced to confront a fundamental question: how do we separate human creativity from synthetic scale without losing trust, culture and commercial value?
The Ultimate Guide to OOH Advertising
Today, we’re looking into some of the best OOH advertising strategies and formats so you can understand how OOH advertising can help your brand shine.
Nail your Summer with Airport Ads in 2 simple steps
Summer looks set to be an extremely busy year for UK and US airports, putting brands with highly-optimized airport ads in the ideal position.
Here’s how brands from all industries can reap the benefits of airport ads in 2 simple steps.
The ultimate guide to digital advertising for B2B brands in 2022
Unfortunately, there aren’t many resources out there to help B2B brands looking to step-up their digital advertising game. But why should B2C brands have all the fun? At One Day Agency, we’ve got you covered.
The best marketing channels to reach families.
Reaching families with your advertising requires a thoughtful, multi-channel strategy. In this guide, we explore the most effective platforms—from YouTube and Pinterest to VOD and cinema—and how brands can connect with parents, kids, and multi-generational households in 2025. Whether you’re selling toys, experiences, or household products, these are the channels that truly deliver.
What is the future of Print Advertising?
Its one of the oldest tricks in the book. But it’s no secret that print media has had a rocky couple of decades.
Today, we’re evaluating the present state of print advertising so that we can begin to understand its future in 2022 and beyond.
The ultimate guide to In-Game Advertising
In-game advertising is one of today’s most powerful marketing tools—connecting brands with massive, engaged audiences inside the games they love. Here’s how it works, why it matters, and how major brands are winning with it.
How to create the perfect Mother's Day Ad campaign.
Mother’s Day isn’t one-size-fits-all. From co-parents to grieving buyers, today’s audiences are complex and emotionally driven. In this guide, we break down how brands can build inclusive, powerful Mother’s Day campaigns that connect meaningfully and convert authentically.
The best and worst shoppable content platforms in 2022
We’ve all heard of shoppable content.
In 2022, more and more social media channels are adapting to allow brands to post their own creative shoppable content.
So, of course, we began to wonder… Who did it best?
The ultimate guide to In-Game Advertising.
Did you know that in 2020, a phenomenal $165 billion was spent on games?
In-game advertising gives advertisers the opportunity to reach their target audience in new, exciting ways.
Here’s how.
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