3/9/22 3/9/22

The ultimate guide to in-game advertising in 2022

Did you know that in 2020, a phenomenal $165 billion was spent on games?

In-game advertising gives advertisers the opportunity to reach their target audience in new, exciting ways.

Here’s how.

3/2/22 3/2/22

How Facebook advertising is changing in 2022 - your ultimate Facebook ad guide

Facebook, now living under the umbrella company Meta, was first created by Mark Zuckerberg in 2004.

18 years later, a lot has changed.

But besides its name, what other changes will consumers and advertisers see happen this year, and what options are there for brands looking to harness the power of Facebook advertising in 2022?

2/9/22 2/9/22

The ultimate guide to advertising on Reddit.

Reddit amasses around 2.3 billion monthly visits, eclipsing even Whatsapp.

So, how can advertisers reap the benefits of Reddit advertising in 2022?

Ricardo Seixas 12/13/21 Ricardo Seixas 12/13/21

The importance of shoppable content in 2022 🛍️

So today, we're covering shoppable content - the good, the bad, the ugly. What is the role of shoppable content, and how will this role change in 2022? Let’s find out!

Ricardo Seixas 11/29/21 Ricardo Seixas 11/29/21

Where is your target audience? 🌍

With so many channels out there, choosing the focus for your campaigns can be challenging. That’s where we come in. 😉 Here’s our breakdown of the demographics found on some of the most popular social media platforms. Where is your target audience?

Ricardo Seixas 11/22/21 Ricardo Seixas 11/22/21

The 5 key stages of the consumer purchasing journey 👜

Here are the five key stages of the buyer’s journey with tips for how marketers can optimise their campaigns to meet the buyer at each stage. Let’s get started!

Ricardo Seixas 11/1/21 Ricardo Seixas 11/1/21

The race to Christmas - 🎄 how to attract early Xmas shoppers.

So, with shoppers making their way through the Christmas to-do list earlier than ever before, how can brands aim to attract these early starters? Let's find out!