News, Blog and Socials.
How advertisers can get a winning ad streak with Snapchat Trends 🧐
Snapchat is one of the most overlooked platforms in advertising—but that’s a mistake. With Snapchat Trends, brands can now tap into real-time user conversations, discover what Gen Z really cares about, and create ads that feel culturally spot-on. In this guide, we explore how to use the tool, why Snapchat’s algorithm is stronger than TikTok’s, and how to get ahead of the trend curve with expert insights from our Paid Social team.
Is Pinterest good for Advertising?
Pinterest is more than mood boards—it’s a high-intent, trend-driven platform perfect for brands in fashion, home, wellness, and beyond. This blog explores how Pinterest advertising works, its audience, campaign benefits, and why it’s a hidden gem in paid social strategies.
Paid Social Media Strategies and Examples.
Paid social doesn’t have to be complex to be powerful. Whether you're running B2B campaigns or launching your next product on TikTok, the right strategies can make all the difference. In this blog, we break down the key differences between organic and paid social, why both matter, and six simple, effective strategies to help your brand cut through the noise. Featuring expert insight from our Paid Social Manager, Kerry, this is your go-to guide to making paid social work harder (and smarter) for your business.
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