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How to advertise on YouTube
YouTube, CTV Advertising, Video, Video Marketing Ricardo Seixas YouTube, CTV Advertising, Video, Video Marketing Ricardo Seixas

How to advertise on YouTube

In the vast and ever-expanding universe of online content, one platform reigns supreme when it comes to video: YouTube. With over 2 billion logged-in monthly users, YouTube is more than just a video-sharing platform – it's a cultural phenomenon, a search engine, and a powerful advertising tool.

For businesses, YouTube offers a unique opportunity to engage with a captive audience through the power of sight, sound, and motion. But how do you harness this power to create a successful advertising campaign? This comprehensive guide will explore the world of YouTube advertising, from understanding the different ad formats available through the Google Ads platform to creating a video that will leave a lasting impression.

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