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How to Advertise on Google
Google Ads is the backbone of digital advertising, helping brands reach customers at the exact moment of intent across Search, Display, Shopping, and YouTube. From keyword targeting to Performance Max campaigns, Google offers both flexibility and scale. In this guide, we explain how to advertise on Google effectively — and how One Day Agency can help you build efficient, measurable, and creative campaigns.
What Are UTMs And How Do I Use Them Effectively?
UTMs are tags that can be added to the end of a URL, allowing you to track traffic sources. It allows a more granular breakdown of what traffic came from where, and consists of 5 parameters
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