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Maximising the Potential of Streaming TV Advertising: A Media Agency's Guide
The world of television advertising has evolved dramatically with the rise of streaming platforms, and today, reaching an audience has never been more targeted or flexible. Streaming TV advertising offers brands the ability to engage audiences in more personalized ways, and by collaborating with a media agency, brands can ensure every campaign is optimized from start to finish. This blog explores how you can plan a streaming TV campaign and where our media agency can provide crucial support every step of the way.
10 Advantages of TV Advertising
Television advertising remains a powerful medium for connecting with a large audience. With digital media evolving, some may question its relevance, but TV advertising continues to provide unique advantages that other formats struggle to match. Here are ten key advantages that make TV advertising a compelling choice for marketers today.
What is BVOD Advertising?
In today’s digital age, where streaming services seemingly command a larger audience than traditional TV, BVOD (Broadcast Video on Demand) platforms have become a transformative force in the world of advertising. So what are the advantages of BOVD?
The Ultimate Guide to Creating the Perfect TV Ad
In 2021, there were more than 1,000 new TV advertisers in the UK. This shows that demand for high-quality TV ads that yield actual results is only growing.
Today, we're looking into what exactly makes a TV ad campaign successful.
What the pre-9pm TV fast-food ad ban means for advertisers.
The new rule means ads for HFSS products (products deemed to be high in fat, salt and sugar) will be banned from 5.30 am to 9 pm. In this post, we will discuss the possible implications of this new watershed for advertisers.
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