News, Blog and Socials.

Paid Social, Digital Marketing, Digital Agency Ricardo Seixas 10/6/24 Paid Social, Digital Marketing, Digital Agency Ricardo Seixas 10/6/24

Paid Social Advertising: A Fun Dive Into the Basics

Hey there, social media explorers! Let's talk about one of the most powerful tools for boosting your brand online: paid social advertising. You know those posts that pop up on your Instagram feed that seem a little too perfectly tailored to your interests? Yup, those are paid social ads. But what exactly is paid social advertising, and why should you care? Let’s break it down, casual-style.

Pinterest Advertising, Paid Social, Digital Marketing Erica Opiala 6/3/24 Pinterest Advertising, Paid Social, Digital Marketing Erica Opiala 6/3/24

How Gen Z is active on Pinterest.

In this article, we explore how Gen Z is using Pinterest and how brands can tap into this audience in a meaningful way.

Press Releases, One Day Agency Updates, Paid Social Ads, Paid Social, Destination Marketing Ricardo Seixas 5/1/24 Press Releases, One Day Agency Updates, Paid Social Ads, Paid Social, Destination Marketing Ricardo Seixas 5/1/24

Press Release: One Day promotes Poland as a destination with Generative AI-designed ads.

The integrated agency won the Polish Tourism Organisation for a second time in a competitive pitch to deliver its first Generative AI-designed Paid Social ads and campaign.

Paid Social, Analytics, Google Ads, Digital Marketing Guest User 5/29/23 Paid Social, Analytics, Google Ads, Digital Marketing Guest User 5/29/23

What Are UTMs And How Do I Use Them Effectively?

UTMs are tags that can be added to the end of a URL, allowing you to track traffic sources. It allows a more granular breakdown of what traffic came from where, and consists of 5 parameters

Paid Social, Digital Marketing, One Day Agency Top Tip Guest User 3/27/23 Paid Social, Digital Marketing, One Day Agency Top Tip Guest User 3/27/23

What is ad fatigue and how can you prevent it?

Ad fatigue happens when your audience has viewed your ad so many times that they have become bored of it, choosing to ignore it and scroll straight past.

eCommerce, Digital Marketing, Digital Out-of-Home, Advertising, Paid Social 5/5/22 eCommerce, Digital Marketing, Digital Out-of-Home, Advertising, Paid Social 5/5/22

3 Tips for Advertising & Marketing Your eCommerce Business Online

The eCommerce landscape is constantly changing. But while trends come and go, our tips for getting the most out of your online store’s digital presence are evergreen.

How can eCommerce businesses get the most out of their digital ad spend?

Articles, Paid Social Ricardo Seixas 8/2/21 Articles, Paid Social Ricardo Seixas 8/2/21

The strongest paid social strategies made simple. 💪

The point is, choosing the best paid social strategies for your campaigns can seem complicated. But it doesn't have to be that way. We've narrowed down 3 of the strongest paid social strategies.