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Advantages and disadvantages of advertising on Social Media
Social media advertising offers businesses an unparalleled opportunity to reach highly targeted audiences at a cost-effective rate. With advanced targeting, real-time engagement, and in-depth analytics, brands can optimise campaigns for maximum impact. However, challenges such as ad fatigue, rising competition, and evolving platform algorithms make it crucial to have a well-planned strategy.
At One Day Agency, we specialise in crafting data-driven, high-performing paid social campaigns that cut through the noise. Whether you’re looking to boost brand awareness, generate leads, or drive sales, we’ll help you navigate the ever-changing landscape of social media advertising. Get in touch today to explore your brand’s potential.

What Brands Can Learn From The #TubeGirl Social Media Trend
Sabrina, a recent law graduate, unexpectedly went viral with her #TheTubeGirlEffect trend video, garnering over 9 million views. MAC's quick partnership with her highlights the benefits of a reactive approach in social media, including increased visibility, relevance, virality, consumer insights, and a competitive advantage by staying in tune with current trends.

The ABC's of choosing which social media channels will showcase your brand the best. 🎤
Choosing which social media channels will showcase your brand the best doesn’t have to be difficult. So, we made it simple. It’s just what we do. 🤷 Here are 3 simple questions you need to ask to choose which social media channels are right for your brand.

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