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How To Advertise on Pinterest
Pinterest has become a powerful advertising platform where inspiration meets intention. With users actively searching for ideas, products and solutions, advertising on Pinterest allows brands to reach audiences at the earliest stage of their buying journey. Whether you are a small business aiming to build awareness or a national brand ready to scale conversions, Pinterest offers unique targeting and creative opportunities. In this guide, we explore how to advertise effectively on Pinterest, from setting up your strategy to measuring results, and how an integrated agency such as One Day Agency can help you plan, create and optimise campaigns that drive real impact.
Advantages and disadvantages of advertising on Social Media
Social media advertising offers businesses an unparalleled opportunity to reach highly targeted audiences at a cost-effective rate. With advanced targeting, real-time engagement, and in-depth analytics, brands can optimise campaigns for maximum impact. However, challenges such as ad fatigue, rising competition, and evolving platform algorithms make it crucial to have a well-planned strategy.
At One Day Agency, we specialise in crafting data-driven, high-performing paid social campaigns that cut through the noise. Whether you’re looking to boost brand awareness, generate leads, or drive sales, we’ll help you navigate the ever-changing landscape of social media advertising. Get in touch today to explore your brand’s potential.
What Brands Can Learn From The #TubeGirl Social Media Trend
Sabrina, a recent law graduate, unexpectedly went viral with her #TheTubeGirlEffect trend video, garnering over 9 million views. MAC's quick partnership with her highlights the benefits of a reactive approach in social media, including increased visibility, relevance, virality, consumer insights, and a competitive advantage by staying in tune with current trends.
Creating Engaging TikTok Content
TikTok has evolved from a trend-led app to a cultural powerhouse, offering brands a unique space to connect with audiences through creativity and authenticity. In this guide, we break down how to create truly engaging TikTok content—from native ad formats and storytelling to platform-specific best practices. Plus, get expert insight from Alexandra on why mastering TikTok is key to brand growth in 2025.
The ABC's of choosing which social media channels will showcase your brand the best. 🎤
Choosing which social media channels will showcase your brand the best doesn’t have to be difficult. So, we made it simple. It’s just what we do. 🤷 Here are 3 simple questions you need to ask to choose which social media channels are right for your brand.
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