News, Blog and Socials.
Press Release: One Day Agency launches RELX, the world’s leading independent e-cigarette brand, with an OOH campaign.
The Manchester-based boutique advertising and marketing agency has been appointed in a competitive pitch to promote RELX Technology’s vaping products in the UK.
Turning followers into 🤑 - when influencer marketing works (and when it really doesn’t).
Here’s our take on influencer marketing, and how advertisers can use this powerful tool to catapult brands to the forefront.
The strongest paid social strategies made simple. 💪
The point is, choosing the best paid social strategies for your campaigns can seem complicated. But it doesn't have to be that way. We've narrowed down 3 of the strongest paid social strategies.
How to make Spotify ads work for you – even if your target audiences are Gen Z’s or millennials!
Spotify Audio Ads are a fantastic tool to help brands build awareness and relatability. The consumer is much more likely to actively receive this type of ad than with many other kinds of advertising, making it a favourite for many brands. But how can Spotify Audio Ads be used to reach Gen Z’s and millennials effectively?
The unique power of cinema advertising in 2021
It’s no secret that the film industry was one of the worst-hit last year, but with the world opening up again, what is the future of cinema advertising? We intend to find out. So grab some popcorn, and let’s discuss why cinema advertising is still important for advertisers to consider.
Expected to be worth $50bn by 2026 – how DOOH advertising is taking over the world
What if advertisers had the power to tailor their OOH (out-of-home) ads at a moment’s notice? That’s right. Today, we’re talking about DOOH (digital-out-of-home) ads.
The Great British Advert 🚆- what railway reform means for advertisers.
But what exactly is Great British Railways, and what does this new public body mean for advertisers looking to use train and train station advertising? Let’s find out.
Pride Month advertising in retrospect - how can brands get it right? 🤔
Hold on… Isn’t inclusivity a good thing? Absolutely! But it has to be done the right way. Here are some things to avoid when incorporating inclusivity into your campaigns.
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