3/2/22 3/2/22

The ultimate guide to Snapchat Advertising.

It may come as no surprise, but Snapchat hasn't enjoyed popularity across all generations in the way that competing channels have done. However, Snapchat remains popular amongst gen Z and millennials.

For brands looking to meet audiences within these age groups, Snapchat could be the missing key.

2/23/22 2/23/22

Changing the narrative – how Valentine’s Day ads are changing

With more of us feeling unrepresented in Valentine's Day ads and questioning it’s relevance in the 21st century, the narrative around Valentine's Day must shift in order for advertisers to recapture the magic of the holiday and reach wider audiences.

Here's how advertisers can raise their Valentine’s Day campaign game.

2/23/22 2/23/22

The biggest digital and OOH marketing trends of recent years so far!

We’re almost 2 months into 2022, and a lot has changed about the way we do ads.

Here are the biggest marketing trends of the New Year so far.

2/16/22 2/16/22

How can brands harness the power of diversity in their 2022 campaigns?

With diversity in marketing, the hardest and most important part is getting it right.

So, how can brands harness the power of diversity in their 2022 campaigns?

2/16/22 2/16/22

The Top 3 Super Bowl Ads 2022

With the potential for extreme success being so great, the pressure was on this year for advertisers to create the most memorable ads. So, who did it best?

This week, we’re covering what 3 of the most innovative brands did right at this year’s Super Bowl.

2/9/22 2/9/22

The ultimate guide to advertising on Reddit.

Reddit amasses around 2.3 billion monthly visits, eclipsing even Whatsapp.

So, how can advertisers reap the benefits of Reddit advertising in 2022?

2/9/22 2/9/22

Expected to reach $1.74billion in 2022, here's how to make the most of your podcast ad spend

There may be a podcast for everything nowadays, but our reasons for listening to podcasts have remained pretty much constant: we want to expand our minds in a simple, easy, and stress-relieving way.

With podcast ad spend expected to reach almost $2 billion this year, how can advertisers get the most out of their podcast ad spend?

Ricardo Seixas 2/3/22 Ricardo Seixas 2/3/22

How can advertisers embrace the metaverse in 2022?

The term ‘metaverse’ has been thrown around a lot in the past few years, but what is the metaverse, exactly? And how can advertisers reap the benefits of the metaverse in 2022 and beyond?

Let’s find out!