Raventós Codorníu
Sparkling Life - Bacelona Cava with paid social ads and out-of-home.
Raventós Codorníu, is the oldest producer of traditional, sparkling, Spanish Cava, and one of the biggest wineries in the world. We worked together to increase their brand awareness and drive sales, through paid social, ppc, and strategically placed OOH.
Services:
Brand campaign, outdoor advertising, video ad, paid social ad, motion graphics, video & photo editing.
Paid Social Media Ad Campaign
We were approached with the challenge to increase Codorníu’s brand awareness with digital ads across Facebook, Instagram, Snapchat and Youtube. We focused on awareness objectives with creatives optimised for each platform and language. With this cross-channel, nation-wide approach, we aim to maximise touchpoints and improve on brand retention and, ultimately, in-store sales.
London OOH Campaign
Their sparkling wines are stocked in stores across the country which we incorporated into our multi-channel strategy. Utilising strategically placed posters in close proximity to the supermarkets, we aim to reach people at time of high purchase intent.
OOH Bus Wrap
Part of a UK-wide out-of-home campaign using multiple formats and OOH media, we were tasked to create the brand’s first high-impact bus wrap to drive PR pieces, capture intent from stakeholders and overall brand awareness across Central London.
